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April 7, 2008
A great new gift for your enemies: Bagel-fuls!
Do you know someone who enjoys delicious, freshly-prepared food that hews at all closely to some ethnic tradition, food that nourishes their sense of dignity and self-respect?
And do you despise this person?
Then Kraft has just the product for you to offer them—a box of 2.5-oz frozen log-shaped "bagels" injected with cream cheese and despair.
Yes, they're called Bagel-fuls!
According to the Brandweek aricle introducing them, "they can be toasted, heated in the microwave or served straight out of the refrigerator."
I'd like to add that they can also be thrown away in horror.
Bonus points to Consumerist for referring to them as "bagel twinkies".
Bagel-fuls!
